Tourism: the strategic commitment that the next government cannot postpone
Tourism in Peru does not have a supply problem, but a management problem. We have a millenary history, abundant nature, a very high-quality service, and world-renowned gastronomy. However, as an industry, we are still about 30% behind our pre-pandemic levels, while countries like Chile, Brazil, or Colombia have already surpassed them. In other words, other markets in the region are growing steadily and have already surpassed historical records.